Cvent identified the costs and benefits involved in running an event.
Funerals are rituals, gatherings of community members to come together, share, commemorate and connect. They are an important human universal and an essential tradition.
Meetings, on the other hand, are not a rite of passage. The most effective meetings are planned with action-based objectives; and measurable outcomes.
Yet, many meetings lack outcomes. Plenty are still scheduled routinely. Some last for hours at time. And lots of meetings can be a bit more sombre than necessary. How can we change this? Perhaps by looking at the big picture.