We interviewed Bonny Shapira, Marketing Event Manager at Cisco to get a unique perspective on how Cisco designs the participant experience - the why, what and how of pre-, during and post-event communications and experiences. Gain insight into how Cisco and its agency collaborate to build loyalty and expertise through education, engagements, and experiences.
“My presentation is fine. It’s the audience’s fault if they don’t get it?”
“Why do I need to change the way I present? My lecture has worked for years. I get great scores and reviews.”
I’m sure you’ve heard statements like this. Maybe you’ve even said something similar yourself.
Event gamification is a relatively new concept that’s taking the event industry by storm. With attendees wanting to feel like an active participant in an event, it’s making meeting and event planners jobs even more difficult. However, gamification is a fantastic, and simple way to make attendees feel completely immersed in an event.
Monday, 27 November, 2017 - 09:00 to 17:30
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